Client: SEED Madagascar

Brand Identity, Digital, Print

Photography: Hannah Shepherd

Oratsimba is a sustainable fishing project run by the charity SEED, Madagascar. The project is set out to support the lives of local lobster fisherman in Sainte Luce, a fishing village in Madagascar.

To raise awareness and funding the project asked for simple but effective branding that was representative of their hard work. The projects identity was created by a lino print as I aspired to put physical labour into it's creation as the fisherman put into their daily lives of survival.

As income is minimal I sought to offer creative ideas that could be more easily reproduced at a low cost which led to the idea of the stamp.

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